This CSR video was an initiative of Aristopharma Ltd. to eliminate superstitions about Asthma. The video features a loving child Rohan, who is upset over his father leaving the house without playing with him. That is when he founds out from his mother about the tragic story of his grandmother’s death caused because of not treating Asthma due to social superstitions. His father on every world asthma day attends the rally to aware people of Asthma and its treatment. Rohan immedietly forgets his grief and joins the rally with his parents.
Project Details
- Category: Advertising
- Client: AristoPharma Ltd.
- Mananer: Chief Executive Officer: Omar Hasib
- Designer: Group Creative Manager: Shehab Masum Copywriter: Shehab Masum, Omar Hasib Manager, Art: Tania Tanjuman Illustration: Salauddin Ahmed Animation: Shishir Ahmed